Visual merchandiser - Salary and Career
Interior, window and visual merchandiser designers (mid-level)

Visual merchandiser - Career description, activities, functions and salary

They design and execute solutions for residential, commercial and industrial interior spaces aiming at aesthetics, well-being and comfort. They create and design shop windows, commercial, industrial and event environments that highlight and value the product, design visual programs with the objective of stimulating the consumption of products and informing the consumer.

How much does an Visual merchandiser earn

A Visual merchandiser earns between $1.199 and $4.167 per month, with an average monthly salary of $1.778 and a median salary of $1.327 according to an Averwage.com salary survey along with to data of professionals hired and fired by companies in the labor market.

Our research is based on the salaries of 9.353 professionals hired and dismissed by the period from 06/2021 to 05/2022 (last year).


Salary ranges for the Visual merchandiser

Monthly Salary Annual Salary Salary Per Week Hourly Salary
Average wage 1.778 21.336 444 8
1º Quartile 1.199 14.393 300 6
Median Salary 1.327 15.924 332 6
3º Quartile 3.178 38.139 795 15
Higher Salary 4.167 50.009 1.042 20


Professional job categories

  • Middle level technicians
    • medium-level technicians in cultural, communications and sports services
      • decorators and showcases
        • interior, window and visual merchandiser designers (mid-level)

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Main workplaces

Interior, window and visual merchandiser designers (mid-level) family professionals basically work in wholesale and retail trade, construction and services, and can also be found in other activities, such as industry. They set up shop windows and stands at fairs and events, create and develop thematic campaigns aimed at marketing products, take care of the movement of people and optimize the presentation of products internally to stores, conceive and execute interior design projects, taking into account the aesthetics, functionality and ergonomics. They develop their activities individually and in multidisciplinary teams, predominantly on their own, most of the time without supervision. They can work varied or irregular hours, depending on the needs of their clients. Eventually, in some occupations, some professionals may work in special conditions, such as high temperature or in uncomfortable positions for long periods.


What does it take to work in the field of Interior, window and visual merchandiser designers (mid-level)

Currently, the exercise of family occupations does not require a specific level of education, as professionals with practical training, short courses, high school technical courses and university education coexist in the market. According to the trend towards professionalization in the area, it can be said that technical training at a high school or university level is desirable, depending on the occupation.


Functions and activities of Visual merchandiser

Interior, window and visual merchandiser designers (mid-level) must:

  • design the project (design of interiors, showcases, various spaces and events);
  • interpret customer needs;
  • research products and materials;
  • attract the consumer;
  • design the project (interior design, showcases, various spaces and events);
  • search products and materials;
  • execute the project;
  • monitor project;
  • interpreting the client's needs;
  • monitor the project;
  • interpret the client's needs;
  • demonstrate personal skills;
  • follow project;
  • interpreting customer needs;
  • track project;
  • elaborate executive project;
  • run project;
  • execute project;

  • Activities

    • monitor budget execution;
    • distribute volumes in space;
    • test products, materials and tools;
    • demonstrate creativity;
    • adapt materials;
    • preliminary study to the client ;
    • making a metric and photographic survey ;
    • allocate points for it;
    • create special parts;
    • customize architectural or physical space;
    • choose chromatic scale for the environment;
    • disclose work in the media;
    • elaborate distribution plan for internal spaces;
    • create thematic and aesthetic environments;
    • adapt the project to the conditions of the environment;
    • define layout layout;
    • create a favorable environment for consumption;
    • build spaces that highlight the product;
    • interviewing customer;
    • demonstrate negotiation skills;
    • demonstrate ability to overcome adverse situations;
    • identifying customer expectations and needs;
    • make project adjustments;
    • design visual programming for spaces commercials (merchandising);
    • identify customer expectations and needs;
    • search prices for products and services;
    • recommend other professionals;
    • presenting the client's portfolio;
    • budget project;
    • demonstrate work on site;
    • select vendors;
    • adapt the project to the standards;
    • elaborate preliminary studies;
    • allocate electrical points;
    • providing suggestions;
    • planning the circulation;
    • suggest possible changes to the project architectural;
    • create the schedule;
    • allocate lighting points;
    • define action program;
    • graphically represent solutions for the environment (manual drawing, autocad etc);
    • set up spaces that highlight the product;
    • specify the materials to be used;
    • demonstrate ability to work under pressure;
    • presenting in models and/ or mockups solutions for the environment;
    • demonstrate persuasiveness;
    • hire specialized services;
    • allocate telephony points;
    • create special pieces;
    • search market;
    • advise the customer for product approval;
    • disclose works in the media;
    • establish an employment contract;
    • participate in exhibitions, shows and fairs;
    • coordinate teams;
    • demonstrate flexibility;
    • set project budget limits;
    • search product lines according to the customer's target;
    • demonstrate spatial vision ability;
    • select products;
    • demonstrate communication skills;
    • adjust existing elements to space;
    • collaborate in the development of products and materials;
    • create furniture and products;
    • provide sensory attractions in the environment;
    • evaluate the result of the project;
    • allocate hydraulic points;
    • adapt the project to its useful life of product and materials;
    • demonstrate capacity for objectivity;
    • perform visual programming of commercial spaces (merchandising);
    • demonstrate time management skills;
    • demonstrate ability to work in a team;
    • demonstrate aesthetic sense;
    • schedule project maintenance;
    • search trends;
    • allocate air conditioning points;
    • manage work or project;
    • supervise project execution;
    • evaluating the feasibility of the project;
    • replace the product in the already assembled showcase;


    Sectors that hire Visual merchandiser the most in the job market

    • sales promotion
    • retailer of clothing and accessories
    • temporary labor lease
    • combined office and administrative support services
    • clothing parts making
    • shoe retailer
    • general building material retail trade
    • wholesale of cosmetics and perfumery products
    • supply and management of human resources for third parties
    • road transport of cargo, except dangerous goods and removals, intercity, interstate and international




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